RY Outfitters


The Story behind GIVE’R

Philosophy:  Give’r promotes a lifestyle fueled by passion, purpose, challenge and adventure.  We aim to inspire the unrelenting pursuit of dreams, the confidence to take the road less traveled, and the desire to share the wonders of life with others.  Give’r represents an inclusive lifestyle embodied by those who frequently ask the question, “Why not?”.

The brand first came to life in 2011, when Co-Founder Bubba Albrecht and a crew of Jacksonites traveled over 2400 miles to embark on a 7-day kayaking expedition in the wilderness of northern Ontario, Canada.

To commemorate the adventure (which happened to be the 5th annual), custom hats were made for the crew that featured the skyline of the Tetons (their home mountain range), and the colloquial phrase born in the small town of Killarney that perfectly summarized the journey – Give’r.

The Give’r community grows by the day, and the philosophy is as contagious now as when it all began.  In the same way the original hats carried memories from the epic adventure and motivated beyond – the Give’r Gear spread across the globe provides a tangible reminder to ourselves and others why it is worth choosing to give life your all. Giver offers a wide variety of products to help you Give’r your all.

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