RY Outfitters

#223 Nomatic – Hunger For Knowledge, The Importance of Storytelling, & Enjoying The Journey. Co-Founder Jacob Durham Sharing His Story.

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Nomatic 

They’ve Gained Much Of Their Traction From Kickstarter

But, Are 100% Fueled on Curiosity & Passion

To find out more about how Nomatic got its start and what’s in store for the future, Matt interviews Nomatic co-founder, Jacob Durham

More about the episode

Matt sits down with Nomatic co-founder Jacob Durham. There’s a good chance you may already be familiar with Nomadic. They are huge innovators in the everyday carry industry, making a variety of specialized bags for luggage, travel, commuting, and camera & videography.

What you may not know is that Nomatic was really started on a quest for knowledge for Jacob and his co-founder Jon Richards to dip their toes into the product development game. They’ve grown hand over fist and launched countless Kickstarter for new products that always seem to be wild successes. In this episode, Jacob shares his approach and philosophy towards business, some pointers on how to launch and create a successful Kickstarter campaign, and the absolute importance of storytelling.

Have an opinion? We want to hear it! Join the conversation and leave a comment, check out show notes, and get all the links mentioned in this episode below

Show Notes/Timestamps:

  • 01:39 — Who is Jacob Durham?

  • 02:13 — What is Nomatic?

  • 02:52 — What’s your background in? Why did you start Nomatic?

  • 04:29 — How the hunger for knowledge leads you to success and teaches you to enjoy the journey

  • 07:20 — How did you develop your products? What testing went into it? What was that process like?

  • 10:28 — Patience pays off

  • 12:13 — “We don’t have to follow these rules that designers live by or is the norm…”

  • 13:48 — What is the key to running such a successful Kickstarter?

  • 16:12 — The importance of having a good product and how the right story can set you apart from all the rest.

  • 17:49 — Do you think it’s more impactful to create a story around a product or a product around a story?

  • 19:24 — What is Nomatic’s commitment to sustainable manufacturing? ( Fair Trade, Organic, Blue Sing Cert, etc.)

  • 21:26 — What was the growth like since you’ve officially launched?

  • 22:38 — Do you have any new products or projects launching soon?

  • 26:00 — What has been the hardest part of starting your business?

  • 27:58 — What are some of the biggest mistakes you have made you’ve made along your career?

  • 29:12 — What advice would you give to someone that wanted to start a business?

  • 29:56 — What’s the best part of running your company?

Links/Resources:

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