Matt sits down with Bolstr founder Jay Yoo. Bolstr makes ergonomic everyday carry bags and accessories designed to help simplify your life, unburden your mind, and bring a little zen into your everyday life.
Jay isn’t quite a serial entrepreneur, but more of a serial problem solver. He initially got his start as an engineer before moving on to the fashion industry leaving his mark, only to go on and completely revamp how we look at wallets with the inception of the Slimmy wallet. Despite substantially affecting each industry he enters and making it seem like nothing, Jay’s biggest feat has been staying level-headed and focused through all the hard parts of his career. Jay is an incredible reminder that no success comes without struggle and keeping the right perspective and healthy habits pays back in dividends.
Although it’s clear that Jay has a lot of interests and passions, one stands out more than any and that’s stepping back to look at something and simply make it better. His vision with starting Bolstr was more than just making an incredible bag, it’s to modernize what it means to grab your stuff when you walk out the door. (There’s no rush to grab your keys, then your wallet, your phone — with Bolstr’s bags everything you need and normally stuff your pockets with is on hand and easy to grab and go).
Jay’s experience, background, mindset, and attitude towards his career and life, in general, are a great reminder of mindfulness and he wants to help bring that kind of zen to your everyday life with Bolstr.
In this episode of Built On Passion Jay Yoo walks us through his colorful career highlighting how he ended up starting Bolstr, some serious wisdom on what it means to be an entrepreneur and how he navigated some personal roadblocks along his journey, and the “How” and “Why” behind starting Bolstr